by Jeffrey Pang
November 28, 2025
When I first designed the Triple Zero in 2017, I didn't expect this yoyo to become the flagship it is today. Almost 8 years later, this yoyo has been a staple in the Luftverk lineup - one of the first "ultra minimalist" organic yoyos at the time. This design language has slowly worked its way from the first titanium model, the widely loved Plastic Triple Zero, and the aluminum variants as well. So it only makes sense to continue that tradition with a hybrid version.
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by Jeffrey Pang
November 26, 2025
When I first moved to Japan, I specifically moved to Osaka for drifting. But more so - it was the first place where I made a friend that immediately welcomed me with open arms. As someone who grew up in Canada all his life, I felt like I had bit off more than I could chew. Moving to another country is one thing - but going to a place where you don't even speak the language, where the culture is completely 180 from the western world now that was a different story.
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by Jeffrey Pang
September 10, 2025
When I released the titanium version of the Revora, I had one goal in mind. Challenge myself to design a solid state product in an era where that is no longer the normal. In a way - it was a challenge to myself to see if Luftverk's evolving design language could stack up against todays multi-material engineering marvels.
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by Jeffrey Pang
May 10, 2025
Hard to believe it has been 10 years of Luftverk. What started out as a titanium only passion project in my parents basement has grown significantly through product releases of various materials. Last few years have been a challenge creatively to draw up more interesting designs that are worthy of a titanium flagship release.
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by Jeffrey Pang
December 09, 2024
It has been a year an a half living in Osaka, crazy how time flies. I remember releasing the Plastic Fulvia just before leaving Toronto, a product that I could argue changed the trajectory of everything. At that moment, Luftverk grew exponentially, with the support of retailers around the world. At that moment, I developed so many behind the scenes processes for management that it became much more of a corporate job then a creative one. Huge projects like Cheatcode, and the CLYW collaboration definitely had its creative sides dont get me wrong, but the addition of moving to a foreign city, learning a new language, pursuing motorsports and delegating tasks behind the scenes with razor sharp margins meant for a lot of it I was on the brink of burnout. I questioned if I even still liked doing yoyo stuff at all, or if it was just to keep food on the table.
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by Jeffrey Pang
October 28, 2024
1 Comment
Crazy to think it has been 2 years since the original release of the Plastic Fulvia and Plastic 000. Both models as of now are pretty much sold out everywhere, and I knew it was about time to update both with a small batch of new colors as well as fix a few small issues with the first designs. I appreciate everyone who has reached out anticipating a restock of these - as the manufacturing process is very timely for sure so restocks can't happen as quick as I'd like.
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by Jeffrey Pang
September 25, 2024
In January, I released the AKURA MG, a yoyo made from Magnesium. This material has a very low density and I talked about how it performs more like a plastic than anything else. But what made that yoyo really special is the aesthetic. I loved the lines on that yoyo. The proportions with the chunky rims were just perfect. One of the biggest aesthetic challenges though were that after the ceramic coating the lines were quite subtle which hid the design.
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by Jeffrey Pang
July 30, 2024
1 Comment
Its wild to think that the Fulvia design is now 8 years old - originally released in 2016. This design was developed in titanium with the pursuit of rim weight and stability. So much has changed since then. 2024 was an interesting year with the challenges of moving to a new country while maintaining releases. Not many people realize but I often prototype yoyos for myself and they just never get released. Often they join the rotation of throws I have on the shelf, which never make it to production. The monometal 000 and Fulvia was exactly that - prototypes that I submited earlier this year that just never ended up making it to production.
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by Jeffrey Pang
June 26, 2024
Been a long time since I released much. A lot of things have been going on behind the scenes but a lot of it has to due with either financial or business legal stuff. Both that are not as interesting as I would hope but is definitely necessary going forward. I actually prototyped the initial plastic Stelvia design way earlier on in 2023, but only picked up working on it again at the start of this year.
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by Jeffrey Pang
January 12, 2024
It has been a while since Ive written much - the second half of 2023 was insanely busy with project management. Since the release of the plastic lineup, I had very little time to focus on the roots of what made Luftverk so exciting. I realized this was a huge problem - I needed to guide Luftverk back to it's roots of exploring new materials and build product lineups that told a story stemmed from exploration. I had done this with plastics last year but in 2024 I would like to also focus back onto some more products that use exotic materials. While being incredibly late to the party this recent project is Luftverk's first Magnesium ever, which was at first canceled and almost never released.
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by Jeffrey Pang
September 10, 2023
It has been nearly 4 months since Ive been in Japan, and 5 months since I left Toronto. Writing that out makes it feel short but in reality it feels like forever ago. The last launch of the Plastic Peak was an overwhelming experience. I felt so grateful to work with CLYW, a company I grew up with. When the World Yoyo Contest hit I didn't know what to expect, but I had started noticing a feeling of burn out after grinding out so many yoyo related projects and in a weird introverted way I was a bit reluctant to go.
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by Jeffrey Pang
July 25, 2023
2 Comments
CLYW is a Canadian brand that started in 2006. I was 14 at the time when I watched this new brand unfold on the Yoyonation forums. They released their first yoyo named the "Peak" with 50 pieces retailing for $85. Today, that yoyo has used asking prices north of $2500 making it one of the most insanely rare and expensive yoyos to date. This "OG Painted Peak" featured a custom painted surface by a Canadian airbrush artist named Levi. Overtime as the Peak was impacted or dinged, the paint would chip off meaning there are only a handful of units in the world that survived in mint unused condition. Later versions would be released in more durable anodized finishes, but these first 50 "OG Painted Peaks"cemented CLYW into yoyoing history.
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