Just finished the brand new website. I made the original website in 2015 - back when things were a bit more primitive and my design/photography was a bit lack luster. I like to believe I've improved over the years although I question it sometimes haha. Last year I updated the packaging for the entire line, so it was only a matter of time before I also redid the website.
Here is the old website for reference, and perhaps to laugh at in a few years time.
I took a lot of inspiration from a few websites I designed over the years mostly focused on photography. Shopify still handles mostly everything which has been great. Makes the original website feel so dated, Id say this was a success. Anyway gotta get cracking on the 2020 Fulvia release. Thanks for checking this out!
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When I first designed the Triple Zero in 2017, I didn't expect this yoyo to become the flagship it is today. Almost 8 years later, this yoyo has been a staple in the Luftverk lineup - one of the first "ultra minimalist" organic yoyos at the time. This design language has slowly worked its way from the first titanium model, the widely loved Plastic Triple Zero, and the aluminum variants as well. So it only makes sense to continue that tradition with a hybrid version.
When I first moved to Japan, I specifically moved to Osaka for drifting. But more so - it was the first place where I made a friend that immediately welcomed me with open arms. As someone who grew up in Canada all his life, I felt like I had bit off more than I could chew. Moving to another country is one thing - but going to a place where you don't even speak the language, where the culture is completely 180 from the western world now that was a different story.
When I released the titanium version of the Revora, I had one goal in mind. Challenge myself to design a solid state product in an era where that is no longer the normal. In a way - it was a challenge to myself to see if Luftverk's evolving design language could stack up against todays multi-material engineering marvels.
Jeffrey Pang
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